Build better-prepared sales managers. Improve team performance.
Difficult conversations with sales reps are hard. Most managers are never taught how to handle them—and they rarely get a safe place to practice before the conversation is real.
ArisTurtleTM gives B2B sales managers realistic practice for coaching and performance conversations, with actionable feedback that helps them improve before it counts. For sales leaders, ArisTurtle provides a scalable way to build better-prepared managers across the team.
Private, on-demand practice. Repeat as often as needed.
Practice the conversations that matter
Sales managers face recurring moments that require judgment, clarity, and confidence. ArisTurtle focuses on the situations that impact rep performance, results, and retention.
Missed Target
Coach a rep who has missed an important sales target and needs a clear path forward.
Performance Warning
Address an ongoing performance problem directly, constructively, and with appropriate accountability.
Implementing 1:1 Meetings
Introduce a consistent 1:1 rhythm and help a rep understand how those conversations will support performance and development.
Behavioral Issue
Address behavior that is affecting the team while keeping the conversation professional and productive.
Why ArisTurtle works
Managers are better prepared for challenging conversations
ArisTurtle helps managers build effective communication skills through realistic, repeatable simulations. Practice builds confidence, reduces anxiety, and helps managers deliver messages clearly and effectively.
Managers get actionable feedback to help them improve and prepare
ArisTurtle provides a structured score, detailed feedback, and specific suggestions for improvement so managers can gauge their progress and learn how to deliver tough messages more effectively.
A safe, private place to improve
Managers can experiment, make mistakes, and try again without putting a real employee relationship at risk. Practice is private, repeatable, and available on demand.
Improve conversations, relationships, and results
Managers who communicate more effectively are better positioned to build trust with their team members. Stronger manager-rep relationships can support greater engagement, accountability, retention, and sales performance.
How ArisTurtle works
Choose a realistic management situation, prepare for the conversation, then practice it in real time. ArisTurtle gives managers a structured way to build skill through repetition and feedback.
1Choose what to practice
Select a scenario and the type of rep response you want to prepare for. Practice with a cooperative, challenging, or confrontational sales rep to make the experience more realistic.
2Understand the situation
Review the background and objectives before you begin. Each scenario gives the manager a clear context and specific goals for the conversation.
3Practice the conversation
Speak or type your responses and work through the conversation in real time. The rep responds dynamically, giving you a realistic opportunity to practice how you would handle the situation.
Finish the conversation, review your feedback and score, then practice again to improve.
Why manager preparation matters
70%
of the variance in team engagement
Managers have an outsized impact on how their teams perform. Gallup reports that managers account for 70% of the variance in team engagement, and highly engaged teams are associated with stronger sales productivity and profitability. Yet difficult feedback and performance conversations are especially challenging for first-time managers. Harvard Business Review notes that new managers may lack the training needed to give constructive feedback effectively—and that feedback is a skill that improves with practice.
Better-prepared managers have better conversations. Better conversations create better results.
Sources: Gallup · Harvard Business Review
Why ArisTurtle
Aristotle was one of history's great teachers. ArisTurtle was built on a simple idea: every sales manager deserves a great mentor—and a place to practice before the conversation matters.
I created ArisTurtle because it drives me crazy that so many sales managers get little or no training on how to do the job effectively.
There are plenty of organizations and consultants that teach sales-management concepts. But very few give B2B sales leaders a practical way to learn and practice the difficult conversations that can have an outsized impact on team performance.
I wanted to solve that problem at scale, so I combined more than 30 years of sales and management experience with research on management best practices to create a realistic, private practice environment for sales managers.
You can learn more about my background building growth-stage sales teams on LinkedIn and at www.hammond-hill.com.
I'd also welcome your feedback. ArisTurtle will keep improving, and input from managers and sales leaders will help shape where it goes next.
Mark
Founder, ArisTurtle
Get a better way for you or your managers to prepare for hard conversations.
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